For MarTech SaaS

You built MarTech.
We'll get past the noise to the right CMOs.

Specialised outbound for MarTech using vertical-trained pods, signal-driven targeting, and messaging that earns replies from CMOs and growth founders.

What we watch before reaching out

01

Funding raised

New budget lands with the CMO

Signal
02

Marketing ops hire

A stack rebuild usually follows

Signal
03

Pricing page visit

Active evaluation, not research

Signal
04

Outreach sent

Timed to the evaluation window

Sent

The MarTech reality

Three walls every MarTech SaaS company hits

The category is crowded and buyers move fast. Generic outbound burns out before it lands.

01

The evaluation window slams shut fast

CMOs move from interested to “next vendor, please” in a couple of weeks if follow-up is slow or the value isn’t reinforced. Most outbound stops at the first meeting — by the time your AE circles back, the CMO has already shortlisted someone else.

02

CMO inboxes are already saturated

Every vendor pitches “AI segmentation” and “personalisation at scale.” CMOs and heads of growth ignore generic cold email, and your SDRs burn weeks trying to break through with copy that sounds like everyone else.

03

Long cycles swallow good leads

MarTech deals stretch across months of demos, pilots and stakeholder reviews. Promising conversations go cold between touchpoints, champions leave mid-cycle, and qualified leads quietly slip out of the pipeline while your team chases the next one.

How Harvin helps

A MarTech-native outbound engine, built around your buyer

We've run outbound for MarTech companies across CDPs, attribution, customer engagement and marketing automation. The messaging earns replies from CMOs and founders.

01 · MarTech-specialist pods

Vertical pods that speak marketing

Dedicated GTM teams trained on MarTech buyer language: attribution, retention, CAC, LTV, channel ROI, engagement. Your outbound sounds like a peer, not a pitch.

02 · Intent-led prospecting

Signal-tracked ICP targeting

We track the buying signals that matter in MarTech and turn them into “why now” triggers. Your outbound lands the week your buyer is actually rethinking their stack, not six months too early or too late.

03 · Evaluation-window nurture

Stay top of mind until the decision

Marketing buyers shortlist fast and decide fast. We run a tight post-meeting nurture sequence that reinforces your positioning at every stage of their evaluation, so you’re still in the conversation when they make the call.

Why Harvin

The outbound partner that learns your MarTech category first

We’ve been on the other side of the table. We combine AI-powered targeting with GTM engineers, account managers and content researchers, and we invest in learning your product, ICP and goals so our growth is tied to yours.

Experience that drives better sales

AI-powered, human-led outbound

We grow when you grow

FAQ

What MarTech founders ask us first

The questions that come up on every MarTech discovery call.

How do you avoid pitching the same “AI-powered outbound” every other vendor uses?

We start by understanding your ICP, their intent signals, and when they’re actually ready to engage. Then we combine AI agents and dedicated GTM engineers to write messaging tailored to your product and audience, rather than generic outreach.

Do you guarantee exclusivity within MarTech sub-categories?

Yes. We don’t run outbound for two directly competing MarTech products at the same time. If we’re working with you on customer engagement, we won’t take on a competing CEP. This is core to how we operate across every vertical.

How do you ensure we get qualified, high-intent leads?

We track buying signals and research accounts across channels to identify teams actively evaluating MarTech. By understanding how marketing leaders think and buy, we make sure only relevant opportunities reach your team.

SDR management platform

Run a high-performing
SDR team from one place

Give your managers the visibility to lead better, your SDRs the clarity to execute better, and your revenue team a clear view of what’s creating pipeline.

  • No credit card required — free for the first 14 days
  • We pull live signals on your own account list
  • 30 minutes, no slide deck

Live buying signals

Your accounts · today

4 new

Snowflake

42 open GTM roles
2h

Stripe

9 new tools in stack
5h

MongoDB

Headcount +18% QoQ
1d

Databricks

23 open eng roles
1d
Buying window open

Snowflake

Hiring + stack expansion

93

Best reached in the next 14 days