For HRTech SaaS
Specialised outbound for HRTech that lands in CHRO inboxes and keeps multi-stakeholder deals moving.
The buying committee we work
CHRO
Budget holder
VP People
Process owner
CFO
ROI approver
CIO
Security check
The HRTech reality
The buying committee is sprawling and HR teams are fatigued by demos. Generic playbooks built for CRM or DevTools don't translate.
Not every HR team is a real buyer, even when they look like one. Without a defined ICP, your team ends up chasing leads that go nowhere.
Every HRTech company pitches “AI-powered HR.” HR leaders ignore generic cold email, and your SDRs burn cycles trying to break through with messaging that sounds like everyone else.
A single HRTech deal touches the CHRO, CEO, HR managers and CIO, each with different priorities. Buyers are demo-fatigued, decisions drag, and single-threaded outreach dies in the approval chain.
How Harvin helps
We've run outbound for HRTech companies across performance, talent acquisition and L&D. The messaging earns replies from CHROs and VPs of People.
01 · HR-specialist pods
Dedicated GTM teams trained on HRTech buyer language: compliance pain, hiring freezes, attrition spikes. Your outbound sounds like a peer, not a pitch.
02 · Intent-led targeting
We track growth signals — leadership changes, funding rounds, tech-stack shifts — to find the “why now” moment that triggers outreach.
03 · Multi-threaded outreach
CHRO, VP People, CFO, CIO — coordinated multi-channel sequences across the full buying group, so deals don’t stall when one stakeholder goes silent.
Why Harvin
We’ve been on the other side of the table. We combine AI-powered targeting with GTM engineers, account managers and content researchers, and we invest in learning your product, ICP and goals so our growth is tied to yours.
Experience that drives better sales
AI-powered, human-led outbound
We grow when you grow
FAQ
The questions that come up on every HRTech discovery call.
We start by understanding your ICP, their intent signals, and when they’re actually ready to engage. Then we combine AI agents and dedicated GTM engineers to write messaging tailored to your product and audience, rather than generic outreach.
Yes. We don’t run outbound for two directly competing HRTech products at the same time. If we’re working with you on payroll, we won’t take on a competing payroll SaaS. This is core to how we operate across every vertical.
We qualify using a multi-channel approach that combines intent signals, market research and deep ICP understanding. Our HRTech pods know how HR leaders behave, so only relevant, high-fit opportunities reach your pipeline.
SDR management platform
Give your managers the visibility to lead better, your SDRs the clarity to execute better, and your revenue team a clear view of what’s creating pipeline.
Live buying signals
Your accounts · today
Snowflake
Stripe
MongoDB
Databricks
Snowflake
Hiring + stack expansion
Best reached in the next 14 days